Samsung revamps its design web spaces

Samsung’s doors to the world of design are even wider open. A revamped website and design-focused Instagram account now invite the public to go behind the scenes, giving them a more direct connection to the sketches, prototypes and discussions that shape its products.

The company’s official design hub at design.samsung.com has been revamped, with a simpler structure and a sharper visual focus. Large images, animated elements and clearer navigation have replaced what may have previously seemed like a cluttered space to some visitors.

At the same time, Samsung has taken a more public social image for its design team, creating a new Instagram account called @design.samsung.

• Images: Samsung Design