‘Google Chrome’ will basically change the usual browsing experience soon
This won't appeal to everyone.
Google is preparing changes that could fundamentally change the usual browsing experience. The company aims to make Chrome not just a window to the Internet, but also an active assistant capable of performing some tasks for the user themselves. At the heart of the new direction are artificial intelligence solutions related to Gemini.
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Chrome – from browser to assistant
Until now, the browser has been a passive tool: the user searched, read, filled out forms, and made decisions on their own. The planned “Auto Browsing” feature would change this logic. Artificial intelligence could independently navigate websites, find the information it needs, perform repetitive actions, and even fill out more complex forms.
The key focus is control. While AI could perform technical steps, the final actions, such as confirming a purchase or sending official documents, would remain in human hands. In this way, Google is trying to balance automation with the principles of security and accountability.
Permanent sidebar instead of pop-ups
One of the most visible changes is the interface design. Instead of episodic AI pop-ups, a permanent sidebar is planned, where Gemini could run in the background and see what’s happening in active tabs.
In practice, this would mean contextual understanding. If a user is reading an article, AI could help summarize it or explain more complex parts. If a user is searching for a product, the assistant could compare prices or technical specifications across different websites.
Closer integration with Google services
For users who opt for paid Google services, the AI capabilities would be even broader. Gemini could access Gmail, Calendar, or other linked data if the user gave explicit permission.
Such scenarios open up new features: automatically drafted responses, meeting scheduling, and travel arrangements based on received reservation emails. In this case, the browser becomes the central point for work and information management.
Personalization: comfort and sensitivity
One of the most ambitious steps is the ability to link browsing history to an AI model. The goal is to create a system that understands a user’s habits and offers help even before a request is explicitly formulated.
This could mean faster document searches, reminders, or smarter recommendations. But this is where the privacy debate is most heated. Browsing history and personal data are sensitive areas, so Google emphasizes that such solutions only work with the user’s explicit consent.
What does this change in everyday life?
For the average user, such changes may mean less routine. If AI can find information in long text, fill in registration fields, or help organize data, it saves time and attention.
At the same time, the concept of the browser is changing. It is no longer a passive tool, but an active digital partner. This is a step towards an environment where the computer not only executes commands, but also interprets intentions.
A technological shift
Such features are currently being tested and implemented in stages, primarily in major markets. History shows that not all experimental solutions become standards, but the direction is clear – browsers are evolving into smart assistants.
If this vision works out, in the future, web browsing may no longer resemble manual labor, but a dialogue with a system that understands, helps, and works alongside the user.
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