According to sources, OnePlus is planning to scale back its operations in global markets and focus on its domestic Chinese market and budget and mid-range models in India. The information was shared by source Yogesh Brar on X, but his post was later deleted.
A source confirmed to 9to5Google that the company will shut down operations in many regions, including most of Europe, possibly as early as April 2026. Some employees have received advance notice and severance packages. Additionally, OnePlus India CEO Robin Liu has left the company and returned to China, fueling rumors of a shutdown.
OnePlus had already scaled back its European operations in 2020, following the departure of Carl Pei and the introduction of the Nord model. Since then, the brand has strengthened its ties with parent company OPPO. Former OnePlus CEO Pete Lau took over as OPPO’s chief product officer, and some partnerships, such as with Hasselblad, have been modified or terminated.
The reasons for the closure have not been officially announced, but experts attribute it to OPPO’s internal strategy and difficult market conditions, such as memory shortages and high costs.
New OnePlus products, which are still in the pipeline, may not be released outside of China. The company is ensuring that existing devices will continue to be supported, software updates will be allowed, and user rights will be preserved.
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