Meta will pay TikTok and YouTube creators for Facebook posts
A new way to quickly grow your audience and make money on Facebook.
Meta has launched the Creator Fast Track program, which offers cash payments to creators with large audiences on TikTok, YouTube, and Instagram for publishing content on Facebook.
The program offers fixed monthly payments. Authors with an audience of 100,000 or more subscribers can receive $1,000 per month, and those with more than 1 million subscribers can receive $3,000. Payments will be made over three months.
In addition to the money, Meta promises greater content reach on Facebook. After making payments, creators remain in the platform’s monetization system and continue to receive more advertising.
To participate, you need to publish at least 15 Reels videos within 30 days, spread over at least 10 different days. Content does not have to be exclusive to Facebook, but must be original. Generated content is also allowed.
Meta is trying to attract creators who work on other platforms. Facebook has more than 3 billion users, but it has long been outpaced by TikTok and YouTube in the creator segment. In 2025, the company paid out almost $3 billion to creators, up 35% from the year before. About 60% of that amount was for short-form video formats called Reels.
Meta is also updating its monetization system. Facebook is adding new metrics that show which views count towards payouts, estimated earnings, and reasons why some views aren’t monetized.
At the same time, access to some features is provided gradually, and the level of income depends on the audience and region. The Creator Fast Track program is primarily intended for large creators and is used to attract successful creators from other platforms.
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